SPARK CENTER CHATTANOOGA
VISION STATEMENT
Developed by Ms. Jonnetta Patton, the Spark Center Chattanooga aims to transform the city into a vibrant cultural and educational hub, celebrating Usher’s legacy, empowering youth, and expanding the historical impact of the Bessie Smith Cultural Center.
Key Inspiration Detroit’s Motown Museum: Preserves the rich legacy of Motown’s music and history.
Memphis’ Graceland: Honors Elvis Presley, attracting millions of tourists globally.
CONCEPTS FOR THE SPARK CENTER
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Bessie Smith Cultural Center Expansion
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Reimagine and integrate the Bessie Smith Cultural Center into the Spark Center.
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Showcase Chattanooga’s cultural history alongside Usher’s global achievements.
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Update exhibits and programs to connect local heritage with modern inspiration.
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The Usher Legacy Museum
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A museum featuring:
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Memorabilia: awards, tour costumes, music videos, and personal artifacts.
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Interactive displays: VR experiences, recording studios, and dance sessions.
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Include Usher’s grandmother’s house as a historical landmark on the tour.
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Youth Empowerment Through the Promise Scholarship
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Partner with UTC and Usher’s New Look Foundation to grow the Promise Scholarship:
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Provide college scholarships and leadership training for local youth.
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Create mentorship and career pathways for underserved communities.
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Community and Tourism Hub
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Revitalized Skating Rink: Maintain as part of the cultural experience.
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18,000+ Seater Arena: Build a premier venue for concerts, sports, and large-scale events, boosting tourism and the local economy.
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Key Features
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Cultural Preservation and Growth
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Expand the Bessie Smith Cultural Center into the foundation of the Sparks Center.
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Celebrate Usher’s rise from Chattanooga to international fame.
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Highlight local landmarks, such as Usher’s grandmother’s house, as part of the tour.
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Educational Initiatives
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Empower youth through The Promise Scholarship, offering access to higher education and career opportunities.
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Field trips, workshops, and programs to inspire Chattanooga’s next generation of leaders.
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Tourism and Economic Impact
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Increase Chattanooga’s visibility as a tourist destination.
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Generate jobs and economic growth through the museum, skating rink, and arena.
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Proposed Partnerships
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Bessie Smith Cultural Center
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Transform and expand its role within the Sparks Center concept.
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UTC & Usher’s New Look Foundation
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Strengthen educational initiatives through the Promise Scholarship.
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Corporate Collaborations
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Leverage Usher’s global brand to attract sponsors in music, fashion, and technology.
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City and Civic Support
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Partner with Chattanooga’s leaders to secure funding and community backing.
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Development Plan
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Feasibility Study
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Assess the social and economic benefits of expanding the Bessie Smith Cultural Center into the Sparks Center.
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Community Engagement
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Host local forums, school programs, and partnerships to build excitement.
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Design and Funding
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Secure public-private partnerships and sponsorships.
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Design state-of-the-art facilities for the museum, skating rink, and arena.
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Why the Spark Center?
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Celebrate Usher’s legacy and honor Chattanooga’s cultural history through the expanded Bessie Smith Cultural Center.
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Empower youth with educational programs like The Promise Scholarship.
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Elevate Chattanooga as a destination for culture, education, and entertainment.